I just got an email from Google in regards to their new “interest-based advertising” program, and it appears that Google is spying on it’s users…
“Interest-based advertising will allow advertisers to show ads based on a user’s previous interactions with them, such as visits to advertiser website and also to reach users based on their interests (e.g. “sports enthusiast”). To develop interest categories, we will recognize the types of web pages users visit throughout the Google content network. As an example, if they visit a number of sports pages, we will add them to the “sports enthusiast” interest category.”
From what I’m reading, Google is tracking which websites you visit and using that information to classify you (and your computer) with specials interest categories.
Big Brother is watching!